Why we don't offer a free tier

Why we don't offer a free tier

We get asked this regularly: "Why don't you offer a free plan?"

It's a fair question, especially given that we are built on top of and contribute to open source technology. Most SaaS tools do. But we've chosen not to—and it's not because we don't want more users.

Here's the thinking:

Free tiers come with tradeoffs. They let you grow fast, but they also change how you build. Features get optimized for conversion instead of utility. Support becomes harder to sustain. And there's always pressure to limit the free plan just enough to push people toward paid.

We didn't want to operate that way.

What we do instead:

We offer a 30-day trial with full access to everything. No credit card required, no features held back. After that, you pay—or you don't.

This keeps us honest. If teams don't find enough value in a month to justify paying, we haven't done our job. We'd rather improve the product than add friction to a free plan.

The business side:

A paid-only model means:

  • We don't need millions of users to be sustainable

  • We can stay a small, focused team

  • Our incentives align with our customers—if the product isn't useful, we hear about it directly

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Why Clarity chose a paid tool over free alternatives

Clarity's team had used free tools for years. But as they scaled, those tools started feeling limiting—not in features, but in reliability.

Switching to The Studio meant:

  • Faster support responses

  • No surprise feature changes or deprecations

  • A product team that actually responded to feedback

Cost wasn't the deciding factor. Trust was.

What this means for you:

If you're evaluating The Studio, we'd rather you take the full trial seriously than sign up casually for a free plan. Spend time with it. Bring your team. Break things. See if it fits.

And if it doesn't? That's okay. We'd rather you use a tool that works than settle for one that's free.

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