Product Stories are where we share what we're building, why it matters, and how we're thinking about the work. Each story is written to be found, shared, and useful—whether you're here for updates or just curious.

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Insights

The gap between "done" and "live"

Why the publish button is the last place teams get stuck—and how to design around it.

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Behind the Scenes

How we decide what to build next

A look inside our prioritization process—and why we don't use a simple voting system.

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Product Updates

Localization just got simpler

Manage multiple languages without duplicating your entire workflow. Here's what's new.

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Product Updates

We rebuilt notifications from the ground up

Our notification system needed to scale with teams, not slow them down. Here's what changed and why it matters.

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Why we don't offer a free tier

Our business model is intentionally small-scale. Here's why we think that's better for everyone.